Written by
Dr Rebecca HoilePublished on
February 17, 2026

Most organisations are investing heavily in digital tools to strengthen resilience.
Not just for productivity, but for crisis response, operational coordination, and executive decision-making under pressure. Teams, Slack, WhatsApp groups, cloud dashboards, shared documents, incident platforms, and now AI-enabled reporting tools are becoming the default operating environment when disruption occurs.
This shift is logical. Digital platforms enable speed, reach and real-time collaboration across multiple sites, business units and stakeholders.
But there is a strategic governance issue emerging that many executive teams have not yet fully confronted: crisis response is becoming digitally enabled, but not digitally governed.
In many organisations, the technology has moved faster than the frameworks that ensure accountability.
Policies are vague. Roles are unclear. Evidence retention is inconsistent. Decision-making is distributed across channels. Action logs are treated as optional. AI outputs are being introduced without controls around traceability or verification.
As a result, the organisation may respond quickly but still lose control of the one thing that matters most after the incident is over: the integrity of its decisions and evidence trail.
Speed without structure creates exposure
When disruption hits, organisations move fast. Crisis teams activate. Executives assemble. Messages surge. Decisions are made in real time.
But across many sectors, Sention is seeing the same behaviours repeat:
None of this is due to poor intent. It happens because people default to whatever is fastest. And increasingly, AI tools are now being used to draft situation reports, summarise meetings, and generate executive updates.
Without governance, this introduces a serious integrity risk: organisations lose clarity between fact, assumption, and generated content.
The real risk is not the incident. It is the loss of decision integrity.
After a major event, organisations are rarely judged on how busy they were. They are judged on governance.
Regulators, insurers, boards, and legal teams will ask:
If the organisation cannot produce a defensible record, the response becomes vulnerable to challenge even if the operational effort was strong.
This is now a financial and reputational risk
Weak digital evidence increases the likelihood of:
Digital tools are not the problem. Governance is.
The strongest organisations treat crisis communication platforms as controlled environments.
They establish clear frameworks before disruption occurs, one channel as the source of truth, decision logs that capture rationale, disciplined version control, evidence retention rules, and clear separation between verified facts and AI-generated summaries.
This isn’t bureaucracy. It is decision assurance.
Leadership takeaway
Executives should not ask, “Can we respond to an incident?”
They should ask: “Can we demonstrate disciplined decision-making when scrutiny follows?”
Because in today’s environment, organisations are adapting to disruption, but typically lack the ability to prove governance, accountability, and control. When this happens, financial and reputational damage escalates.